Qasim Raza

ROLE OF DIGITAL MARKETING IN THE B2B MARKET The B2B landscape has undergone a significant transformation over the years. The emergence of digital technologies and platforms has created a drastic impact on marketing strategies. In an information-hungry age, customers are playing a more active role very early on in the sales process.   The role of digital marketing is to address this change in … Continue reading Role of Digital Marketing In The B2B Market.

WHAT IS THE FUTURE OF DIGITAL MARKETING IN B2B As we are in the middle of this year, we can see how profound the change is in digital marketing. We have seen that content is more dynamic, technology more intelligent, and marketing campaigns are more strongly integrated. And after a dynamic 8 months, many marketers across industries are looking forward to the new year and asking themselves what will be the biggest B2B digital marketing trends in 2020 Currently, In 2019 we see that many trends are already underway – but the most interesting will take a new turn, either revealing a much larger scope increase or as yet untapped marketing potential. If you continue to embrace the past without looking ahead to the future you will never succeed in marketing. In short, you need to constantly see that you feel that the puck is going instead of sitting back and hope that the puck comes to you. Over the years, the entire sales and marketing process for B2B and enterprise organizations ...

The Role of Digital Media in the new age of Advertising The Role of Digital Media in the new age of Advertising One needs to be very aggressive in marketing strategies if business has to prosper. And it is the age of digital marketing. Advertisements in online media have taken precedence over advertising through print media, and rightly so. The tech savvy young generation prefers mobiles to TV or newspapers. It makes sense to invest in digital media advertising to promote your business. What is digital marketing? Digital marketing or online marketing is to promote your business interests through digital media such as through websites, emails, blogs and articles or through social media. Hire the services of a good digital marketing company in Bangalore which will look into the digital advertising aspect to get you more customers in your business. What are the types and means of digital marketing? SEO- Search Engine Optimization is various techniques and tools used ...

Types of digital marketing The concept of digital marketing is very wide, it consists all form of marketing operating digitally or electronic device The most common digital marketing are: •     Email marketing •     SEO (search engine optimization) •     PPC (pay per click) •     Social media (marketing) •     Online advertising •     Viral marketing •     Text messaging 1.     Email marketing: It is the earliest form of the digital marketing.it is a way to sending commercial messages, the delivering personalized and targeted messages at the correct time both comes under it as, brands like amazon, Flip kart, Lens kart and other websites send emails to their targeted audience, its mainly used to send advertisements, sales information, request business to build the trust, loyalty and brand awareness, email marketing can be done either ...