Why Social Media Is Important For Business? It is important for any business to have a website. However, a mere website will not help your cause much if you haven’t developed relevant social media channels like Facebook, Google Plus, YouTube, Twitter, and Pinterest. Therefore, it is very important to capitalize on this opportunity in the right way. Let us have a look at the reasons why you need social media for your business and selection of best Social Media Agency in Dubai for your business to increase social signals for your business. Social Media Provides Equal Opportunity One thing that has changed marketing for good is equal opportunities. Social media, unlike TV or the conventional marketing channels provides everyone the ability to create a social media account and start interacting with their customers. Many social media success stories for small businesses emerge every year. Social media amplifies your business’s voice and enables to reach out to the customers in a way...
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5P’s of Marketing: Why Product Packaging is Now Part of the Mix Too often, companies still view their product packaging as an afterthought. So much time, money, and care go into the meticulous creation and perfection of their products, but if it’s not packaged properly, all those efforts will go to waste. Leading brands understand the importance of packaging not only in keeping their goods safe, fresh, and protected, but also as an essential part of their branding and marketing efforts. Your packaging is the signature you leave everywhere, and it has the ability to attract today’s customers much better than outdated sales and advertising tactics. Marketers are familiar with the term “marketing mix,” conceived by Neil Borden, president of the American Marketing Association. Though the term was developed back in the mid-20th century, its concepts are still relevant and widely used by companies today. This tool includes four key elements: price, product, promotion, and place. Now, ...
